Top Menu

Nine Tips For Making a Business Strategy Plan

Creating a business strategy plan takes time and focus but it need not be difficult. Much of the business plan info on the internet is intimidating and a waste of your time if you are a small outfit. A business strategy plan is much simpler and may be just what you need. It is essentially a “to do” list with projected income attached to it: what you want to do, how you will do it, and by when. (more…)

Succeeding As a Memoir Professional – Filling the Pipeline

Filling the pipeline through marketing is not magic. It’s the measurable result of sustained outreach! Marketing is not rocket science. In many ways, it is an intuitive process that is constantly in need of a “reality check” from the numbers (ultimately of dollars) it generates. Your outreach is successful not because someone says you have a beautiful brochure or a great website, etc. Marketing is successful when it brings in paying clients. (more…)

Market to Pre-Qualified Prospects – Period!

It is important to market to pre-qualified prospects (people within your potential buying pool, people who have identified themselves as wanting your product). While some individuals in a church, a club, a benevolent association, or a school may have expressed general interest in your product, groups such as these are examples of lack of pre-qualification. You would be marketing to people the vast majority of whom are not potential buyers–nor will they ever be. (more…)

Outline Your Goals to Grow a Better Memoir Business

In order to grow your memoir business, you will need to outline your goals. It’s likely that there are some skills (teaching, business, or writing) you would like to improve, so you can be more successful. Organizing your plans to build your skills will help you attain them more quickly. (more…)

Becoming a Memoir Professional – Be Very Adept at the Memoir Genre

To create a successful business of helping people to write their memoir, you must be familiar with the memoir genre itself. Being a good fiction writer or a poet or an essayist is not enough. You must have read many memoirs and have written in the genre. Your clients will rightfully expect no less from you than you be expert at both memoir writing and the theory behind memoir writing. (more…)

Tips to Grow Your Memoir or Writing-Based Business

Writing and memoir professionals too often have little sense of what a memoir or writing-based business is or how it functions. Too frequently, when people think of a business they imagine a machine shop, or a dry cleaning store, or a computer repair place rather than a writer’s office. But…writing as a business? (more…)

Increase Your Income by Asking the Right Questions

Here’s a sure way to increase your income for your memoir business.

Break your quarterly strategy plan into weekly units. What do you need to do this week in order to meet your quarterly and annual goals?

Take these weekly strategic goals and combine them with your weekly and daily “to do” list. A weekly strategic goal might be to revamp your website. A daily “to do” might include answering a specific e-mail or calling the electric company about a bill. (more…)

A gift for you...
...because you need to get your memoir written. This little book will focus you to complete your memoir.
  • Your memoir deserves to be written. We help people get their story down—right!
  • Writing a memoir or want to improve one you're working on? Download Memoir Writing 101: How to Craft a Compelling Memoir or Lifestory / 10 Steps and a Bonus.
  • Memoir Writing 101 comes with The Lifewriter's Guides, a biweekly "workshop in an email.".
  • If you are already a member of The Memoir Network, this e-book and others are available to you free in Member Resources.