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filling the pipeline

Succeeding As a Memoir Professional – Filling the Pipeline

Filling the pipeline through marketing is not magic. It’s the measurable result of sustained outreach! Marketing is not rocket science. In many ways, it is an intuitive process that is constantly in need of a “reality check” from the numbers (ultimately of dollars) it generates. Your outreach is successful not because someone says you have […]

making vision and mission statements

Tips for Making Vision and Mission Statements for Your Writing Based Business

Making vision and mission statements will help you develop a clear, purpose-driven direction for your writing based business. Vision statements are your personal reminders about your work and mission statements tells how your business and product are helping your readers or clients. Both of these should be a part of your overall business plan. (more…)

project manager

Writing a Memoir Needs a Project Manager

People jump into their memoir writing projects without giving the function of project manager much consideration. A manager is someone who gives thought to the execution of the project: organization and timetable and the use of materials.

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