Top Menu

Archive | Promoting a Book

We writers can spend a long time writing and polishing our memoirs, but when it comes time to promoting our magnum opus, we fail to invest enough energy to bring that same book to the attention of the public that might want to buy—and—read the memoir we have labored to bring into the world.

I know one man who has written twenty books‚ but does not promote them. None of them are reaching much of an audience.

He loves to write book and loves to think of himself as a published writer with 20 books—but I don’t think he is being read.

On the other hand, I want people to read what I have written. I want to earn income from my work. That is why I believe in promoting a book until it reaches its intended  audience. Without a readership I do not feel satisfied as a writer. I am, after all, in a conversation with a reader.

sell your memoir

Sell Your Memoir to Your Intended Audience: 4 Tips

An important step to sell your memoir is to identify your intended audience early in the process. Your buying audience will affect what you include in your memoir and the manner in which you write it. You will likely include different material in your memoir depending on who you believe will purchase it.

[Free Membership required to read more. See below. ]

We'd love to have you access this content. It's in our members-only area, but you're in luck: becoming a member is easy and it's free.

Already a Member?

Not a Member Yet?

Successful Book Launch

Preparing for A Successful Book Launch

Note: This is the 3rd article in a series of 4 on the writing process of A Sugary Frosting published in 2016. 

Post 1: I Finish A Sugary Frosting: Notes on the Memoir Writing Process

Post 2: Mechanics of Writing a Memoir: It’s not all Inspiration

Post 3: Preparing for A Successful Book Launch

Post 4: Better Book Production is Possible

Preparing for A Successful Book Launch: I’m finished writing the text for my next book, A Sugary Frosting/A Memoir of A Girlhood Spent in a Parsonage. What follows is a synopsis of what I am doing to promote the book so that its natural audience is aware of it.

In 2016, I finished writing the text for my next book, A Sugary Frosting/A Memoir of A Girlhood Spent in a Parsonage. The book was farmed out to a support group of readers drawn mostly from my mailing list. These readers wrote reviews on Amazon so that, when I launched the book, there would be a number of reviews to boost the book’s ranking on the Amazon algorithms. (Each reviewer received a signed copy of the hard-cover book.) This was a game of quantity not of quality.

These readers had also been finding recalcitrant errors in the text. These are mainly little grammar and spelling mistakes – often attributable to typos. I also hoped, if there are any sequencing mistakes (that is having something in the memoir occur out of time order – and I didn’t think this was the case) these readers would alert me.

This was the stage where I instinctively wanted to say “work done!” I even wanted to say “work well done.” But, the work of bringing the book to the attention of its readers was far from done. The days when writers wrote and marketers marketed are over. Today, writers, whether published traditionally or independently, must be marketers. And so…

Below is a synopsis of what I did to promote the book so that its natural audience was aware of it. I published the first items on my list in this post and the next four in the post that appeared the next week. [Free Membership required to read more. See below. ]

We'd love to have you access this content. It's in our members-only area, but you're in luck: becoming a member is easy and it's free.

Already a Member?

Not a Member Yet?

best ways to promote your book

Best Ways to Promote Your Book

Once you have diligently followed the suggestions for publishing your book and your book is published, it’s time to enjoy being a “famous author” and start promoting your book.

Two ways to do that that come readily to mind are doing a book launch party and securing as many readings of your memoir as possible in a public setting. [Free Membership required to read more. See below. ]

We'd love to have you access this content. It's in our members-only area, but you're in luck: becoming a member is easy and it's free.

Already a Member?

Not a Member Yet?

A gift for you...
...because you need to get your memoir written. This little book will focus you to complete your memoir.
  • Your memoir deserves to be written. We help people get their story down—right!
  • Writing a memoir or want to improve one you're working on? Download Memoir Writing 101: How to Craft a Compelling Memoir or Lifestory / 10 Steps and a Bonus.
  • Memoir Writing 101 comes with The Lifewriter's Guides, a biweekly "workshop in an email.".
  • If you are already a member of The Memoir Network, this e-book and others are available to you free in Member Resources.